MEET Linda, our founder

LNDA was inspired by Linda’s personal struggle with hormonal skin challenges. At 37, she faced breakouts, dryness, oiliness, and sensitivity—issues that existing skincare products couldn’t solve, particularly in Norway’s harsh climate. 

Her passion for skincare began over two decades ago, fueled by her own experiences with maturing skin. Through her journey, she discovered that aging skin isn’t just about wrinkles or fine lines—it’s about hormonal changes that affect our skin in deeper, more profound ways.

Determined to find a solution, Linda worked with top laboratories to develop products tailored for hormonal and maturing skin.Over the years, Linda has listened to hundreds of women share their stories, learning about the unique challenges they face as their skin evolves. This deep understanding is at the heart of LNDA’s innovative, science-backed skincare solutions, created to help women feel confident, radiant, and in control of their skin.

SkinOpause™

After talking to hundreds of women about their “skin-journey” is when she coined the term SkinOpause, a term that describes the natural yet often frustrating hormonal shifts women experience from their 30s onward.

SkinOpause™ is a term Linda uses to capture the many skin challenges women face as they transition through hormonal changes, from perimenopause to menopause and beyond. These shifts can bring about a variety of skin concerns, including dryness, sensitivity, sagging, dullness, pigmentation, and fine lines.

While every woman’s experience is different, we all share the fact that our skin goes through these changes at some point. It’s a natural part of life, but that doesn’t mean it has to be difficult to manage.

Our Mission: To Empower You Through Your Skin’s Journey

At LNDA, we believe in empowering women to embrace their skin’s natural transformation. Our goal is to help you understand your skin’s changing needs and provide you with the right tools to nourish, protect, and revitalize your skin at every stage. We know how frustrating it can be to try countless products that don’t deliver results.
That’s why Linda, in collaboration with dermatologists and scientific labs, created a skincare line that truly understands SkinOpause and targets the root causes of aging skin.

We’re Here to Help

Whether you’re in your 30s, 40s, 50s, or beyond, we’re here to support you on your skincare journey. Our products are designed to work with your skin’s changing needs, providing you with effective, safe, and science-backed solutions.
No matter where you are in your SkinOpause journey, we’ve got you covered with clinically-tested products that nourish, hydrate, and restore.

The Glow Guide is our way of helping you navigate your skin’s natural changes. Here, you’ll find expert advice, product recommendations, and insights into the science of skincare—all tailored to help you understand and support your skin at each phase of life. Whether you’re curious about ingredients, skincare routines, or how to manage common concerns like dryness or fine lines, we’ve created this space to answer all your questions.